What Tactics Do You Use to Maintain a Strong Network of Industry Contacts?

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    What Tactics Do You Use to Maintain a Strong Network of Industry Contacts?

    To uncover the secrets of sustaining a robust network within the mortgage sphere, we've gathered wisdom starting from a Chief Executive Officer who emphasizes proactive engagement. Alongside insights from various industry leaders, we also present additional answers that enrich our understanding of effective networking strategies. From the foundational advice on engaging proactively to the collaborative approach of project-based networking, discover a spectrum of tactics that keep industry contacts close and beneficial.

    • Engage Proactively with Industry Contacts
    • Utilize Social Media for Networking
    • Show Reliability and Professionalism
    • Offer Mutual Benefits for Strong Alliances
    • Attend Industry Events Regularly
    • Employ CRM Tools for Contact Management
    • Collaborate on Projects to Strengthen Bonds

    Engage Proactively with Industry Contacts

    In the mortgage industry, maintaining a strong network of industry contacts is crucial for staying ahead of market trends, securing favorable terms for clients, and generating new business opportunities. One tactic that has proven particularly successful for me is the practice of proactive and consistent engagement with my network, combined with a genuine interest in their success.

    I make it a point to regularly check in with my contacts, not just when I need something, but also to offer help, share valuable insights, or simply catch up. This might include sending a quick email to congratulate a contact on a recent achievement, sharing an article that could benefit their business, or setting up a coffee meeting to discuss industry trends. By doing this, I ensure that the relationships remain active and mutually beneficial, rather than transactional.

    Another key aspect of this tactic is attending industry events and conferences where I can meet with contacts in person, which helps to deepen the relationship. I've found that face-to-face interactions, even if brief, can significantly strengthen connections that might otherwise remain superficial through digital communication alone.

    Additionally, I've found that being a connector—introducing people within my network who could benefit from knowing each other—adds tremendous value. For example, if I know a real estate agent who is struggling to find a reliable lender for their clients, I might introduce them to a lender I trust. This not only helps both parties but also positions me as a valuable resource in my network.

    By consistently offering value, maintaining regular communication, and making a concerted effort to connect people within my network, I've been able to maintain strong relationships that have been instrumental in growing my business and staying competitive in the mortgage industry. These efforts ensure that when an opportunity arises, my contacts think of me first, which has led to numerous successful collaborations and referrals over the years.

    Samantha Easton
    Samantha EastonChief Executive Officer, Blue Diamond Sales & Rentals, Inc

    Utilize Social Media for Networking

    One successful tactic that I have used to maintain a strong network of industry contacts is leveraging social media platforms. With the rise of digital communication, social media has become an essential tool for networking in the mortgage industry. By actively engaging and connecting with other professionals on platforms like LinkedIn, Twitter, and Instagram, I have been able to expand my network and stay connected with industry leaders and colleagues.

    This has allowed me to stay updated on the latest trends and developments in the industry. Additionally, social media also provides a platform for sharing knowledge and insights within the mortgage community. By regularly posting relevant content and participating in discussions, I have been able to establish myself as a thought leader and attract new connections.

    Zach Shepard
    Zach ShepardPrincipal, Braddock Investment Group Inc

    Show Reliability and Professionalism

    I think being reliable, accountable, and professional within our business is important. People understand and know they can count on you to deliver for their clients, and vice versa. Now more than ever, your team controls so much of the process and transaction, as well as managing the consumer experience. With the right team in place, there is an organic synergy and a purposeful strategy that can be implemented, which ultimately leads to a successful and enjoyable process.

    Ryan MorganPartner, Mortgage Corp East

    Offer Mutual Benefits for Strong Alliances

    Mutual benefits serve as the cornerstone for forging lasting alliances in the business world. One tactic is to actively seek out opportunities where you can offer something of value to your contacts, with the understanding that they will reciprocate when possible. This approach creates a basis for collaboration and support, reinforcing the relationship over time.

    By openly discussing goals and resources, you may uncover synergies that lead to strong partnerships. Consider reaching out to a contact with a proposal for mutual benefit to take the first step towards a stronger connection.

    Attend Industry Events Regularly

    Attending industry events on a regular basis is a proactive way to maintain and grow a robust network of professional contacts. These events are often hubs of like-minded individuals who are eager to exchange ideas and explore collaborative opportunities. Engaging in conversations, asking insightful questions, and following up with new acquaintances can help cement these connections.

    The key is to be genuinely interested in what others have to say and to contribute to the dialogue constructively. Make it a point to register for an upcoming industry event and set a goal to connect with a specific number of professionals.

    Employ CRM Tools for Contact Management

    Contact management strategies are significantly enhanced by the use of Customer Relationship Management (CRM) tools. These tools enable individuals to keep track of contact details, communication history, and follow-up dates, ensuring that no important connection falls through the cracks. By maintaining organized records, professionals can more effectively manage their outreach efforts and personalize their interactions.

    Regularly updating these records also helps in staying current with the evolving context of each contact. To streamline your networking efforts, explore different CRM tools and choose one that fits your specific needs to keep your contacts organized.

    Collaborate on Projects to Strengthen Bonds

    Collaborating on projects is a tangible way to solidify relationships within your professional network. By working together, individuals get to demonstrate their value and commitment to mutual success. These collaborations allow each party to showcase their unique skills and contribute to a common goal, leading to a deeper understanding and respect for one another's work.

    Post-project reflections can also reveal new opportunities for future partnerships. Seek out a collaboration opportunity with a contact to build a more profound professional bond.